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Gain valuable skills to understand the key differences between Trade Show Selling and Field Sales.

Trade Show Selling helps solve many business challenges:

Develop a Show Plan

Learn how to build an actionable show plan that gets results.

Deliver Measurable Sales Results

Uncover opportunities that impact your overall corporate sales.

Capitalize on Opportunities

Identify untapped opportunities and turn leads into sales.

Delivery Options

Face-to-Face Workshops

Virtual Workshops

Trade Show Selling

If you usually sell at your customer’s office, in a store, or over the phone, you will need a different set of skills to succeed at trade show selling. It requires a different approach, different from how you sell day to day. Some of the strategies you employ that work well for you in your daily sales function might very well hurt you on a trade show floor.

What You Can Expect From This Course

Trade Show Selling is an interactive one-day program where participants will leave with the understanding of the key differences between trade show selling and field sales. During this program participants will learn how to develop a show plan, concentrate their trade show selling efforts for maximum results, and secure bigger orders. With this understanding, a value message and new ways to connect with customers are established.

Trade Show Selling features prework, participant guide and planners so participants can fine-tune and apply new skills and behaviors on the job. After the workshop, Our Learning That Never Stops approach ensures skills learned in Time Management for Salespeople will be transferred to day-to-day work practices with our extended learning follow-up for self-paced reinforcement.

NuVue works with your team to identify your business needs to ensure the delivery of the program targets your business challenges and objectives. Program content can be customized based on your business model.

At the end of the workshop, participants are able to:

  • Accomplish company’s trade show exhibition objectives
  • Deliver measurable sales results that impact your overall corporate sales
  • Increase business productivity and effectiveness from trade show participation
  • Capitalize on untapped opportunities and turn leads into sales

What our clients are saying

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