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Understand the values of the 5 generations in the workforce.

Selling to the Generations helps solve many business challenges:

Consultative Selling Process

Helps salespeople and managers gain the ability to communicate, relate, and gain trust with all generations.

Understand the Values of Each Generation

Helps salespeople and managers build personal and business relationships at the same time

Deep Understanding of the Five Main Generations

Salespeople and managers are better able to communicate and drive successful outcomes by modifying selling style to meet each generations’ needs.

Delivery Options

Face-to-Face Workshops

Virtual Workshops

Selling to the Generations

When selling, communicating and managing to different generations, the way you relate matters. To ensure that you generate the most sales, our Selling to the Generations program is the way to go. Surveys and market research have shown that different generations have very distinct views about products, politics, religion, careers and just about everything else. Generation is one of the most important factors that shape people’s opinions and views.

What You Can Expect From This Course

The Selling to the Generations program uses a consultative selling process that helps salespeople and managers gain the ability to communicate, relate, and gain trust. By understanding the values of each generation, we can build personal and business relationships at the same time. Selling to the Generations is designed to give participants a deep understanding of the five main generations in the workplace today: Matures, Baby Boomers, Gen X’s, Millennials and iGen

Our Learning That Never Stops approach ensures skills learned in Selling to the Generations will be transferred to day-to-day work practices.  To achieve this, Selling to the Generations includes components and activities:


Prepares salespeople and managers for the overall learning experience:

  • Participants identify four target customers or prospects

Delivery Options

Selling to the Generations has two delivery options.

Face-to-Face Workshops

(Half or Full Day Workshops)

Live instructor led training with self-paced follow up reinforcement.

Virtual Workshops

(One of two  3-hour Webinars)

Live instructor led webinars with self-paced follow up reinforcement.

Extended Learning System

Selling to the Generations includes an Extended Learning System with self-paced reinforcement for participants and coaching tips for sales managers to help coach and reinforce the learning and get results like – increased sales, higher margins, more new customers, etc.

NuVue will partner with your organization to measure the initial behavioral changes and business results. Our common interest is to make sure that Selling to the Generations delivers the results you seek. We are committed to helping you succeed. We will work with you to set up measurement systems to help move desired change forward and sustain the momentum of your implementation.

  • Understand the five generations in the workplace
  • Communicate with each generation
  • Think like customers from different generations

What our clients are saying

Request More Information on Our Solutions

Please fill out the form below or give us a call at (800) 688-8310. We look forward to talking with you!

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For more information or to get started,

call us at (800) 688-8310.

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